Natural Products Expo Virtual


Media & Influencer Sampling Box

  • Your product samples will be sent to and sampled by 100 NPEV members of the press in conjunction with the NPEV Media and Influencer Connections Event on June 22nd, 2022.
    • Top 100 includes traditional media outlets and influencers hand selected by the Natural Products Expo Team.
  • Recipients will receive their curated sample box with the following branded collateral:
    • Product guide created by New Hope Network that will include your company name, company logo, company social media information, product name, product description and contact information.
    • A single digital marketing piece to be shared digitally with box recipients via a QR code.
  • Recipients will be encouraged to post about their unboxing experience and tag the brands that they discovered through this program.
  • Press recipients will be encouraged to visit your NPEV Virtual Booth to engage further with your brand and to give product feedback.
  • Brand will receive a list of the press companies that received the Media/Influencer Sampling Box.
  • Opportunity to submit a 30-second advertisement to be played during the NPEV Media and Influencer Connections Event, talking about the product that your company sampled in the box.
  • Product will be featured in an unboxing video posted to Natural Products Expo social media accounts.
  • This opportunity is priced for one item/SKU.
  • Shelf-stable, frozen and refrigerated products welcome.
  • 120 total items will be required to fulfill this program.
    • A 20% product overage is required by distribution partner.
  • Timeline for products to arrive to fulfillment warehouse in Illinois: May 16th-20th, 2022.
  • Custom boxes or multiple product packs will not be accepted by distribution partner.
  • Non-exclusive marketing opportunity.
  • Last date to contract: May 13th, 2022.