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Premier Content Partnership

New Hope Network’s Premier Content Partnership creates a year-round platform to tell your story through Natural Products Expo, NPEV and Newhope.com. The PCP features a co-hosted in-person or virtual education session during Natural Products Expo and your choice of digital content marketing tools rolled out throughout the year. The PCP includes a robust marketing effort that drives engagement with content and attendance of the hosted event.

Inclusions

Pre-Event
- New Hope Network content team to design a custom multi-touch digital content program and a Natural Products Expo East hosted education session.
  - Digital content programs include digital and/or print assets such as co-branded eGuides, interactive infographics, webinars, custom websites, videos, email marketing campaigns, and printed inserts in Natural Foods Merchandiser.
  - Specific assets are determined in collaboration with New Hope Network.
  - 90-minute hosted education session to be co-branded and created collaboratively. Your company and New Hope Network to choose presenters, design programming, and create content collaboratively either in hybrid format or on-site Presenters must be approved by New Hope Network content team to preserve the integrity of the session marketed as free-to-attend to all NPE on-site and virtual badge holders.
  - Hosted education session title, description, speaker information, and Sponsor logo listed on the Natural Products Expo online schedule.
  - Hosted education Session title and Sponsor logo printed in the Show Directory Map*
Expo Event Week
- On-site 90-minute hybrid hosted education session or virtual hosted education session to be moderated by New Hope Network; panel curated collaboratively with your company and may include New Hope Network content and data experts.
  - Hybrid Delivery:
    - Room rental and standard room set provided.
    - Theater style seating.
    - Stage with 1 podium and up to 5 chairs for speakers.
    - Standard A/V set provided.
    - 1 podium microphone and up to 5 handheld or 5 lavaliere microphones available.
    - LCD projector and projection screen.
    - 6’ outreach table to feature branded products or literature during the session.
    - Products must be approved by New Hope Network Standards prior to event.
    - Logo, session time and title featured on session slides and 1M sign at room entrance.
    - Lead retrieval scanner and operator provided at room entrance to capture attendee data.
  - NEW virtual inclusions for 2022 hybrid delivery:
    - Hosted education session will be recorded and available on-demand in the Natural Products Expo Virtual platform during the event week for onsite and virtual badge holders.
    - Opportunity to provide seminar slide deck for virtual attendees to download.
    - Logo featured in HES video package.
    - Hosted education session title, description, speaker information and Company logo listed on the Natural Products Expo Virtual agenda.
  - Virtual Delivery:**
    - Hosted education session produced virtually by New Hope Network production team and featured on Natural Products Expo Virtual platform to all virtual attendees.
    - Please note new virtual inclusions for 2022 hybrid delivery will be carried over for fully virtual delivery.
    - Custom welcome box including company samples and/or promotional items sent to a targeted group of 50 VIP virtual attendees to bring an element of the on-site experience to attendees.
Post-Event
- Hosted education session attendee lead data provided to Sponsor for post-show lead follow up.
  - To include onsite and virtual attendees.
- Recording of Sponsor’s hosted education session provided and available on-demand in the Natural Products Expo virtual platform.
- New Hope Network content team to design a custom digital content program that could include post-show assets such as interactive infographics, videos and email marketing campaigns.
  - Specific assets are determined in collaboration with your company.
Custom Digital Content Program to be determined pre-contracting.
- Exact time of day and location subject to change.
- Exclusive sponsorship opportunity.

Pricing

Starting at $40,000