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Product Discovery Zone

Spark Change provides a place for brands, service providers and suppliers to get your products in front of key decision makers, starting with the Product Discovery Zone. From there, our sponsorship and marketing opportunities provide ways to highlight your innovations for good, lead important conversations and connect with the natural products industry.

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Product Discovery Zone


*taxes may apply

Through Spark Change’s virtual Product Discovery Zone, manufacturers will have the ability to connect influential buyers to their new products, while promoting their networking and sampling opportunities and rich company content. The Product Discovery Zone represents a powerful digital transformation of a booth at your favorite trade show:

  • Display featured products, including all pertinent information that buyers need to make informed decisions, while also allowing you to highlight your product innovation and points of differentiation.

  • Ability to man your Product Discovery Zone (booth equivalent) in a live manner during the events; it will also be accessible during the periods between each of the campaign events.

    • Ability to schedule 1:1 video meetings.
    • Ability to chat and answer immediate questions.
    • Ability to capture leads of buyers who have interacted with your Product Discovery Zone.

  • Client will have the option to self-fulfill sample requests or participate in New Hope Network’s Retail, Consumer, or Influencer Discovery Box where New Hope Network will fulfill sample requests.

  • Ability to easily highlight key points of differentiation through hosting of content.

    • Option to host video to introduce your brand (option for New Hope Network to create your video content).
    • Featured Product Section, including area to host/display sell sheets, images, product descriptions and more.
    • Details about the company and products section.
    • Area to expand on company’s connection or approach to the topic of each Micro-Community Event throughout the campaign.

  • Product Discovery Zone will be searchable in a simple, easy-to-navigate way—in alignment with trade show pavilions and specific buying categories, along with Micro-Community themes when relevant.

  • New Hope Network to create unique, curated visual navigation to highlight companies that are showcasing thought leadership around each Micro-Community topic and drive traffic to the Product Discovery Zone from August through November.

Click below to see example Product Discovery Zones: