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Soapbox Series Video Q&A

Spark Change provides a place for brands, service providers and suppliers to get your products in front of key decision makers, starting with your Virtual Booth. From there, our sponsorship and marketing opportunities provide ways to highlight your innovations for good, lead important conversations and connect with the natural products industry.

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Soapbox Series Video Q&A


Brand Storytelling

Every company has a story. What’s yours? New Hope Network’s Soapbox Series is your chance to share your story—from corporate social responsibility initiatives to innovations in sustainability—and enhance your Virtual Booth presence with meaningful content. With a focus on New Hope Network’s “Three I’s” (Innovation, Inspiration, and Integrity), this series lends a digital platform to share, connect and inspire (and have some fun!).

Opportunity inclusions:​

  • New Hope Network’s content marketing team will host a recorded video conversation with your brand, exploring a relevant topic of your choice.
  • Episode length: 5-7 minutes

Marketing & promotion will include:

  • Upload to New Hope Network’s YouTube account on a dedicated playlist.
  • Article featuring an overview of the discussion with video embedded on
  • Full IGTV video posted on the @NatProdExpo Instagram account with “teaser” in-feed, tagging brand and host.
  • IGTV teaser post on the @NatProdExpo Instagram Stories, swipe to full IGTV video, tagging brand and host.
  • Full video posted in-feed on the @Natural Products Expo Facebook page, tagging brand and host (Facebook post boosted for $450 for 1 month).
  • Contributing influencers (hosts) are encouraged to share on their own channels.


  • New episodes air every Thursday throughout 2021, starting in February (excluding the week of Natural Products Expo West and Expo East)
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