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Natural Foods Merchandiser is the leading trade publication for natural product retailers.

Advertising Opportunities:
Expo East Show Trends Edition

This edition of Natural Foods Merchandiser is the official show edition of Natural Products Expo East. This issue will cover cover the show and offer up a trends planner to help retailers plan for 2024. Find out what will move markets in food, beverage, personal care, and supplements, as well as what’s moving customers at retail. 

In addition to its regular print and digital distribution, this special show edition will also be placed in the hotel rooms of influential Expo East attendees in Philadelphia!

Get in on the official publication of Expo East 2023 while prime spots are still available! This issue closes Friday, August 11th.

Editorial preview

Top Trends at Expo East

NEXTY Winners

New Products

Carbon Neutral Meaning

The last day to reserve your space in this issue of NFM is Friday, August 11.

Artwork due Monday, August 14. 

Other ways to reach your audience
  • Get on your soapbox and tell the industry your story with our Soapbox Series
  • Advertise on, where retailers go to review galleries of trends, award winners and editor spotlights on new products
NFM Ads & Spec info

Natural Foods Merchandiser’s print publication hits the desk of retailers every-other month, providing them with the latest information needed to succeed in the over $259 billion natural products industry. Through this engaging content, NFM creates the perfect place for you to talk to them about your brand and products.


  • Publication trim size: 10’’ x 12”
    (width is given as first dimension)
  • Ads with bleed — extend bleed 0.125” beyond the trim. Learn more about bleed requirements
  • All live matter not intended to bleed should be kept 0.25″ from trim. Spread ads should allow a total of 0.1875″ safety in gutter.
  • More information on Print Specifications and Guidelines

Full Page Spread

  • Full Page Non-Bleed Spread: 18” x 11”
  • Full Page Bleed Spread: 20” x 12”

1/2 Page Spread

  • Half Page Non-Bleed Spread: 18” x 5.25”
  • Half Page Bleed Spread: 20” x 5.375”

Full Page

  • Full Page Non-Bleed: 9” x 11”
  • Full Page Bleed: 10” x 12”

Junior Page

  • Junior Page Non-Bleed: 6.75” x 11”
  • Junior Page Bleed: 7” x 12”

1/2 Page

  • Horizontal Half Page Non-Bleed: 9” x 5.25”
  • Horizontal Half Page Bleed: 10” x 5.625”

1/3 Page

  • Vertical Third Non-Bleed: 3.25” x 11”
  • Vertical Third Bleed: 3.25” x 12”
  • Square Third Non-Bleed: 5.625” x 5.25”
Contact us for premium position pricing and custom insert rates

Prices are gross as shown
Additional premium positions available

1-3 Ads 4-6 Ads
Inside Front Cover
Inside Back Cover
Outside Back Cover
Full Page Spread
1/2 Page Spread
Full Page
Junior Page
1/2 Page
1/3 Page
To learn more about advertising in this issue, contact your sales rep!