Ad Units & Rates
Site Ad Units
Leaderboard (728x90)
Highly visible units at the top/bottom of the page
Left Rail Adhesion (300×250)
Consistent presence on the left rail as users scroll
In-Edit Rectangle (300×250)
Appears upon initial page load and consistently as users explore content
Prestitial / Welcome (640×480)
Loads on first visit, “Sponsored Introduction” is displayed with a countdown
Gallery Interstitial
Ad positioned within a content related slide show appearing every 5 slides
In-Article Video
Optimal user experience and viewability through in-article placement
Floor / Footnote
Fixed, adhesion ad unit that sits at the bottom of the page, remaining in the user’s view as they scroll
Mobile Standard Banner
Ads can be displayed on top/bottom of page or within the content and can include animation
Interested in a custom package?
Contact your sales rep for à la carte pricing for ALL ad units.
NFM
Natural Foods Merchandiser’s print publication hits the desk of retailers every-other month, providing them with the latest information needed to succeed in the over $259 billion natural products industry. Through this engaging content, NFM creates the perfect place for you to talk to them about your brand and products.
See the 2023 NFM Calendar here.
- Publication trim size: 10’’ x 12”
(width is given as first dimension) - Ads with bleed — extend bleed 0.125” beyond the trim. Learn more about bleed requirements
- All live matter not intended to bleed should be kept 0.25″ from trim. Spread ads should allow a total of 0.1875″ safety in gutter.
- More information on Print Specifications and Guidelines
Full Page Spread
- Full Page Non-Bleed Spread: 18” x 11”
- Full Page Bleed Spread: 20” x 12”
1/2 Page Spread
- Half Page Non-Bleed Spread: 18” x 5.25”
- Half Page Bleed Spread: 20” x 5.375”
Full Page
- Full Page Non-Bleed: 9” x 11”
- Full Page Bleed: 10” x 12”
Junior Page
- Junior Page Non-Bleed: 6.75” x 11”
- Junior Page Bleed: 7” x 12”
1/2 Page
- Horizontal Half Page Non-Bleed: 9” x 5.25”
- Horizontal Half Page Bleed: 10” x 5.625”
1/3 Page
- Vertical Third Non-Bleed: 3.25” x 11”
- Vertical Third Bleed: 3.25” x 12”
- Square Third Non-Bleed: 5.625” x 5.25”
Contact us for premium position pricing and custom insert rates
* Prices are gross as shown
Additional premium positions available
| 1-3 Ads | 4-6 Ads | |
|---|---|---|
|
PREMIUM POSITIONS |
|
|
|
Inside Front Cover |
* |
* |
|
Inside Back Cover |
* |
* |
|
Outside Back Cover |
* |
* |
|
SPREADS |
|
|
|
Full Page Spread |
$11,000 |
$10,000 |
|
1/2 Page Spread |
$9,000 |
$8,000 |
|
PAGES |
|
|
|
Full Page |
$6,500 |
$5,500 |
|
Junior Page |
$5,000 |
$4,000 |
|
1/2 Page |
$4,000 |
$2,500 |
|
1/3 Page |
$3,000 |
$2,000 |
NewHope.com
Newhope.com is at the forefront of the healthy lifestyle products industry, providing the ideal platform for your brand to communicate its message. The site provides exclusive coverage of Natural Products Expos, product galleries, retail insights, sponsored content, and industry updates.
Welcome Ads
$3,025 per Share of Voice (limited inventory)
$1,250 per Share of Voice (5 SOV/month)
Floor Ads
$3,025 per Share of Voice (limited inventory)
Site Skin Ads
$3,025 per Share of Voice (limited inventory)
In Article Video Ads
$1,650 per Share of Voice (limited inventory)
Billboard Ads
$1,750 per Share of Voice (5 SOV/month)
Ad Sizes
1920×1080
640×480
970×250
320×50
300×250
ExpoWest.com
The Expo West audience relies on this website leading into, during and following the event to get valuable show information. Advertising on the site provides a great way to engage a targeted group of retailers, build brand and product awareness and drive booth traffic as well as quality web traffic.
Ads units are sold in 5% Share of Voice
delivered from January-June
Approximately 300K-400K+ impressions
delivered per share
Pricing per 6 months
$7,865
Floor Ads (exclusive opportunity)
$4,400 (4-month package from January-April)
Ad Sizes
728×90 (x2)
320×50 (mobile)
300×250 (x3)
Ask your sales rep for more info on our high impact floor ads, available only on our Expo sites
ExpoEAST.com
The Expo East audience relies on this website leading into, during and following the event to get valuable show information. Advertising on the site provides a great way to engage a targeted group of retailers, build brand and product awareness and drive booth traffic as well as quality web traffic.
Ads units are sold in 5% Share of Voice
delivered from July-October
Approximately 200K+ impressions
delivered per share
Pricing per 4 months
$2,750
Floor Ads (exclusive opportunity)
$4,400 (4-month package from July-October)
Ad Sizes
728×90 (x2)
320×50 (mobile)
300×250 (x3)
Ask your sales rep for more info on our high impact floor ads, available only on our Expo sites
New Hope eNewsletters
Natural Retail Today
$2,825 per month
Daily takeover advertising model
(Deployed: Tuesday, Thursday, Friday)
One 728×90 Leaderboard Banner
One 300×250 Right-Rail Banner
One Product Feature and One Hosted Article
Natural Business Today
$2,825 per month
Daily takeover advertising model (Deployed: Tuesday, Thursday)
One 728×90 Leaderboard Banner
One 300×250 Right-Rail Banner
One Product Feature and One Hosted Article
Show Daily – Expo West
$2,420
Daily newsletter distributed to all Expo attendees and exhibitors during the show
728×90 OR 180×150
Show Daily – Expo East
$2,420
Daily newsletter distributed to all Expo attendees and exhibitors during the show
728×90 OR 180×150
Show Scoop – Expo West
$2,420
Weekly newsletter distributed to Expo attendees and exhibitors during the months of February & March (excluding the week of the show)
728×90 OR 180×150
Show Scoop – Expo East
$2,420
Weekly newsletter distributed to Expo attendees and exhibitors during the months of August & September (excluding the week of the show)
728×90 OR 180×150
